The Carrot Blog

Alexa joins us as a design intern from the Rochester Institute of Technology.

I've always dreamed that my track as a design student would lead me to life in a big city. The question has been whether to kick it off on the east or west coast. This summer, I couldn't be happier to call Brooklyn -- and more importantly Carrot -- my home.

As a Jersey girl, the city has always been at my fingertips. However, this is my first time giving urban living a shot. These past few weeks in the office have already felt like ages -- and I mean that in the best way possible. So much of my smooth transition here is thanks to the too-good-to-be-true atmosphere, powered by a cast of genuine and talented people.

This summer I humbly joined the design crew as I head into my last year of college. At first, I came to RIT in hopes of becoming a graphic designer. However, towards the end of my second year, I fell in love with the skills I was learning in an Intro to Animation elective. The idea of setting my designs to motion was a new adventure, and one that led me to alter my path in school.

I've always been a goal-oriented person and realized that my degree in graphic design just wasn't going to get me where I wanted to be. I had great schooling on basic principles and typography, but knew I needed to learn more to adapt to the demands of the industry. Thus, I made the all-important switch to New Media Design. Now, I am being taught incredible skills in user experience, interactive and experimental design, as well as motion graphics. Everyday is a challenge, but it is exactly what I am looking for.

I was lucky enough to meet Chris, CXO & co-founder of Carrot at RIT's Industry Day last spring. On a day usually filled with stressful portfolio reviews and hustle and bustle interviews, I found the greatest relief in a genuine and lighthearted conversation with Chris. It only took a couple of minutes for me to realize that Carrot is where I wanted to be.

What originally drew me in was the unique culture; it has yet to disappoint. I've been a part of teams my whole life, playing soccer up through the collegiate level. Having to step into a leadership role on my team led me to discover a love for understanding team culture and dynamics. A principle that I sincerely believe in is "The Buy-In": in order to reach success, all teammates must buy into the program and invest themselves 100% in the goals they set together and individually.

In my eyes, this sort of philosophy reflects the beliefs of Carrot. There is true comradery among the people who work here. And, they work damn hard to keep raising the bar with every project they churn out. It is without a doubt inspiring to be surrounded by such greatness, and I am ecstatic to be considered a part of the team.