The Carrot Blog

It's 4:00am on a blistering, cold morning in Ada,Ohio - January 21st, 2013. The Carrot content team is up and at 'em alongside of 130 Wilson Football Factory workers. Today is Super Bowl game ball creation day.

The Carrot team visited the small town of Ada, Ohio to capture the story of the Wilson Football Factory through pictures and video.

What we didn't anticipate was the connection we would form with the town and the people in it. From the head football coach at the local college, ONU, to the owner of a family restaurant who has been in operation for over 20 years. We discovered a town dedicated to football and a factory that operates more like a family.

We are so proud to be supporting the Wilson Football Factory and to celebrate its role in Super Bowl 47 this year. Experience the whole story by visiting Wilsonmorewin.tumblr.com to see where football is born.